Varsity Student Wins Samsung Social Media Competition

Varsity Student Wins Samsung Social Media Competition
Makenna Wanjiku who emerged the winner of the 2016 Samsung Colours of Kenya social media campaign with her prize.
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A fourth year Public Health student at Kenyatta University is the winner of the second edition of Samsung social media competition aimed at celebrating Kenya’s heritage.

Makenna Wanjiku was declared the winner of the 2016 Samsung Colors of Kenya competition.

The competition, which was inspired by the new Samsung SUHD TV with Quantum Dot display that reproduces the purest and most accurate colors, attracted over 50 photography enthusiasts from all over the country in an August InstaMeet held at the Nairobi Railway Station.

According to Makenna, who won a 48 inch Samsung Smart LED TV, having Nairobi Railway Station as the location for the InstaMeet was an easy pick as it presents various elements of Kenya’s culture.

“The Nairobi Railways Station is a hub of creativity marked by graffiti as well as being a host to various arts and culture organizations,” says Ms Wanjiku.

Lyra Aoko, photographer and lifestyle blogger, who was also a judge in the competition, attributed Makenna’s win to her strategy to bring out Kenyans’ warm and colorful nature.


“The winning photo stood out because of the creativity that was linked to it. To create an illusion of someone being kicked by a graffiti shoe was brilliant on Makenna’s part. That is the kind of creativity that differentiates photographers,” said Ms Aoko.

Photographs that were entered for the competition were evaluated on a number of fronts including subject matter, color composition, picture quality as well as originality.

“This year’s Samsung Colors of Kenya competition is founded on encouraging Kenyan photographers and Instagrammers to come up with one picture which brings out colors and elements that from their opinion, represents Kenya and its attractions,” said Samuel Odhiambo, Product Manager for Visual Display at Samsung Electronics East Africa.

Through the competition, the participants not only had an opportunity to interact and engage with like-minded people in a relaxed environment, they were also rewarded for doing something they love.

The owner of the winning photo walked away with a Samsung Smart TV while the top 10 most liked photos will be put in a digital gallery for display on Samsung SUHD TV sets in Samsung retail stores across the country.


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